How to use sentiment analysis and data mining for your personal brand

As some of you know, in my spare time, I am contributing writer for AlphaGamma.eu – Business Portal for Millennials covering Digital Transformation, Disruptive Technologies, and Digital Brand Strategy topics. I find that people approach me pretty frequently with this question… “Can I pick your brain?” When you work in social and on the web, […]

To be Successful in the Subscription Economy Apply a “Saasonomics Approach”

Back in 2009 while doing my master in eBusiness Technologies, I was introduced to SaaS and Saasonomics: The “Cloud & Smarter Infrastructure”. I still remember when my professor mentioned this term for first time – Saasonomics comes from the word SaaS (software as a service) and was coined by Matt Shlosberg, a businessman who co-founded […]